do Alibaba click promotion feelZalando founder How did you build a $2 billion 500 million company


Dü sseldorf Robert Gentz now; is a famous commercial economy, since the creation of e-commerce company Zalando, he was a great success, but behind the big boss of the story and where to start? Here, let us start from a beach in Guatemala.. At the beginning of 2007, Genta to Guatemala on vacation, he saw a report in the newspaper at the time said above, there is a social networking platform StudiVZ was acquired by Holtzbrinck Publishers, the trading price of up to a staggering 85 million euros. "I think it’s very attractive," Gentz recalls, and he asked himself, "how can a website be so valuable? What is its value?"

Since the

experience, should be very happy, so many key words out, really quite interesting. You could see his promotion information everywhere, as long as you don’t click here to see, also do not have the money, also seems to make a eyeball effect. The relative ranking is really improved a lot! Before engaging in PPC, a word on hundreds of thousands, a month later, there is no real cost of this inquiry to dig! If you press the thirty words to calculate, but not thousands of yuan can fix the

experience, found a word hits is very big, want to inquire about the specific are what people click on the keyword, but did not receive the telephone inquiry, found that cannot be viewed. Alibaba not say how clever technology can prevent malicious clicks? I believe that Alibaba can be done, but if they do not know the guard, I hope they can open, so click the details view function, at least I through the visitors click on the details view to know what is invalid click to click. Promotion forum to send an article – Recommended Opening click for details query results of the posts moderator gave me with points, but on the second day they found this post has to lock, this post has been unable to participate is discussed. Why? In fact, I just think you know, this post must be touched Ali click on the promotion of interest, if you really like I expect so, click to open the promotion details query function, then click on the advertisers including malicious click people will have concerns, the direct result is to reduce the amount of click, click Ali promotion project will not be to maximize the benefits! So, I will stick to this behoove sealed, sealed, it is proved that the my judgement is correct! Isn’t it


Alibaba will be upgraded to click PPC promotion, publicity with vigour and vitality. Because of the Alibaba’s PPC have been very disgusted, so, for this click on the promotion’s launch, the beginning is not to regard it as right. Think this is nothing more than Ali for a way to earn membership money. A Alibaba of the chapter Lin blandishments lobbying, but not for the


!The results of the !

at that time, the two failed entrepreneurs were so down and out that they didn’t even have the money to buy a plane ticket back to europe. So, they found Samwer again, this time he >


Gentz for a long time can not forget the buy-out, because he wanted to have his own Internet Co, and he was almost not good: when Gentz is only 23 years old, with the Alto Besson Business School WHU degree, is also the Boston Consulting Group Boston Consulting Group and Stanley Inc Morgan Morgan Stanley intern, not only that, he also loves Latin America, because there is his college friend David Schneider. A few months later, two of them in Mexico city of Monterey set up the first start-up, in life in fact, Gentz was in Mexico city of Monterey in the local reading, on a semester. The start-up, Unibicate, provides social networking services to local university campuses in Mexico, Argentina, and chile.

later, Ali came Henzhao, sent one hundred yuan red click promotion experience. Oh, this is terrible, I finally surrendered, began to use the experience of red, not white do not experience! Post: red white do not do

these days, I receive a lot of information through instant trade promotion, we need to ask XXXX? Which sell products and services are our enterprise impossible things, because our company is doing clothing needle machine and other mechanical equipment, in the promotion of words in the selection of clothes in a word, it is found that the promotion of information to collect information on potential customers by telephone marketing or sales collected, as potential customers for us to sell their products or services, which makes me very depressed!

!One day

as an alto Besson business school graduates, Gentz have a good relationship, therefore, they did not take much effort to find investors. But they found investors, one person was out of the ordinary, his name is Oliver Samwer, Gentz for the business idea, the investor answered only one word, "ridiculous!" result? It was said on the Samwer. Unibicate wants to find some programmers for them, but it’s very bad and the money from investors is getting smaller and smaller. In 2008, Gentz and David Schneider had to put an end to their first venture. At the time, the two lived for 8 months without pay.

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